It is only natural that we take several factors into consideration on a case-by-case basis, because the investment programs must be tailored to the needs of the individual.

Investing in industries can be quite lucrative, but it is important to remember that with the changing times, some business might become obsolete while others might be just beginning to grow.

Stocks and bonds are a good long-term investment that should be integrated into the savvy investor’s retirement savings plan.

United States Savings Bonds, for example, may be bought regularly by pay-roll deduction. Still another alternative is to exchange them for government bonds, which will provide regular interest payments semiannually.

How do you invest? Investment is the placing of funds for the purpose of getting some income return and/or an increase in the invested assets. The modern world contains many investment media; among them are real estate, life insurance, commodities, bonds, stocks, and savings accounts.

Advancement stocks are much in demand, and are especially attractive to the investor who is more interested in capital gains than income.

Bonds are classified in a number of ways. By purpose of issue we may have bridge, highway, terminal, and equipment bonds; by origin we may have railroad, utility, government, municipal, and industrial bonds; by type, referring to the bond itself and its various investment attributes, we may have coupon, registered, callable, convertible, and sinking-fund bonds.

In the race to the moon between the U.S.A. and U.S.S.R., hundreds of billions of dollars will be spent in the next decade or so on projects which, only a few years ago, would have sounded like things existing only in science fiction. For the wise investor, this is a good thing because it opens up one more investment field.

It should pay for investors to seek companies which have a stake in sea water desaltation, especially those which are able to come up with a process to convert sea water into drinkable water at commercially competitive prices. Among the most prominent in the field is Struthers Wells Corporation. “Is Struthers’ newly devised and tested system for conversion o£ sea water into potable water.”

So you’ve picked some stocks. The offering circular or prospectus should give you a rough idea as to the quality of an issue or what type of underwriting the new company is obtaining.

Harris Upham analysts saw potential economic benefits “staggering” in scope from the exploration of the depths, including the fish, offshore oil fields and strategic minerals. According to John N. Wilford of The Wall Street Journal, scientists search oceans for new drugs, chemicals and clues to human cell behavior.